Recently we made some significant changes to the way you, as an Eyk Admin, can manage access to Eyk and the underlying data in Bigquery. Now you can invite people to join you in Eyk through the ‘Team’ tab under settings. You can determine their role (Admin, Editor or Viewer) which in turn decides the amount of rights they have to perform actions within the Eyk platform. Additionally, you can remove (former) team members which takes away their access to your data.
To increase the impact our first-party attribution insight can have on your marketing decisions and ROI, we have added clicks and impressions as metrics to the attribution table at the deepest granularity; the ad itself. This allows you to take clicks and impressions into account when determining the value of your ads/campaigns and channels, specifically relevant in branding and other top of the funnel activities.
Many Eyk users have been loving the full-screen mode which allows you to put the e-commerce cockpit on a big screen during team meetings or on the wall in your office. Now, we have added a slideshow feature to the full-screen mode for those who manage multiple stores from Eyk. This allows you to automatically have the full-screen mode change between store environments in a 1 minute interval. You can pause/resume the slideshow at any time. We have also updated the tooltips in the full-screen mode to reflect the extended functionality.
Get all your e-commerce metrics together in one overview today.